MAKE YOUR LABEL SHINE WITH METALLICS

Ashley.Florence / Posted on May 3, 2017, 2:52 PM

There are a few options available when adding a metallic accent to your label design.[nbsp] Your most cost effective option will be a base film material. This is also your most flexible option as the amount of metallic that shows through is dependent on your label design. When I say that it is…

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LABEL REVIEW: CREATIVE COOK

Ashley.Florence / Posted on May 1, 2017, 2:59 PM

The Creative Cook line is the brain child of British Pepper [&] Spice, the UK’s leading herbs and spice manufacturer. Their goal was to create a line for cooks that are short on time but are big on flavor. British Pepper [&] Spice worked with Robot Food, a brand design agency, to create the branding…

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LABEL REVIEW: BRAXTON BREWING CO.

Ashley.Florence / Posted on Apr 26, 2017, 3:09 PM

We’ve featured craft beer labels on our blog on a number of occasions. It’s hard not to, the creativity that these brewers pour into their beers is often mirrored in their labels. The great thing about that is there is always something we haven’t seen before. Case and point, Braxton Brewing Co.’s…

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COVER UP LABELS: THE SOLUTIONS TO OOPS

Ashley.Florence / Posted on Apr 24, 2017, 3:22 PM

Despite our best efforts last minute label changes happen, whether it be a formulation change or an address update. Cover up labels are an easy solution for masking grammatical and factual errors, or even just outdated information. They are particularly useful on printed packaging as you will not…

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What is a custom die

Ashley.Florence / Posted on Apr 21, 2017, 3:29 PM

Throughout your label project process, you will hear the words “custom die”. A custom die is essentially a cookie cutter style tool that cuts through your printed material to create your custom label. This process is very particular as your die needs to cut through the label material, but stop short…

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Label Review: PF Candle Co.

Ashley.Florence / Posted on Apr 19, 2017, 3:37 PM

When we saw PF Candle Co. was recently featured on The Dieline as a brand spotlight, we had to check out their labels for ourselves! PF Candle Co. is a homemade candle and home fragrance company based out of Los Angeles, CA. The “PF” of PF Candle Co. stands for Pommes Frites (French fries), which…

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Choosing a Label Material & Adhesive

Ashley.Florence / Posted on Apr 17, 2017, 3:44 PM

Choosing a material for your label can be a confusing process; there are so many options! Here are a few factors to consider when choosing your label material

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Label Review: Dorasti Imports

Ashley.Florence / Posted on Apr 14, 2017, 3:49 PM

Dorasti Imports was established in 2016, and is an importer of caviar. Their mission is to, “discover, introduce, and share with their patrons the finest hand-selected caviar that meets their rigorous standard of quality, the expectations for their clients, and is worthy of any occasion and budget.”

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2017 Specialty Foods Label Design Trends

Ashley.Florence / Posted on Apr 12, 2017, 3:55 PM

In recent years the demand for specialty foods has risen. This is due in part to consumers’ increasing awareness of what they are putting into their bodies. With the increased demand, competition on the shelf becomes fierce. Here are a few design trends that companies are using to stand out in 2017…

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What is Outlined Text?

Ashley.Florence / Posted on Apr 10, 2017, 4:06 PM

So you have your material picked out, artwork ready, and size confirmed. You are all set to place your order when your artwork comes back from review and the text still needs to be outlined. What? What if I don’t want my text to be outlined?

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